For the first time, PT Indofood Tbk Bogasari Division held Bogasari Expo in Yogyakarta City. Bogasari Expo 2017 will last for 3 days in Jogja City Mall, from Friday 8 December to Sunday 10 December. The activity lasts for 12 hours from 9 am to 9 pm. For the first time, PT Indofood Tbk Bogasari Division held Bogasari Expo in Yogyakarta City. Bogasari Expo 2017 will last for 3 days in Jogja City Mall, from Friday 8 December to Sunday 10 December. The activity lasts for 12 hours from 9 am to 9 pm.
Various activities are held more targeting young children, with the concept of One Stop Solution. Visitors will get educated how to become entrepreneurs ranging from learning to process flour-based foods, baking demos, talk shows, and much more. "Evidence of the concept of the event targeting millenials generation is, SMEs who fill the booth must have done marketing digitally or using social media," said Ivo Ariawan Budiprabawa, Vice Presindent Commercial Bogasari.
In Bogasari Expo 2017 also held the "Bogasari Foodpreneur Challenge" competition, which entrepreneurs are start-up entrepreneurs aged 18-28 years. Bogasari Foodpreneur Challenge is a business competition to show business skills and creativity of young people in Bogasari wheat flour-based food industry.
"So the theme of this race is Blue Key flour. This competition includes the delivery of ideas through business proposals until the opportunity to realize it, on a small scale, by selling at Bogasari Expo booth 2017 for 3 days, "said Ivo.
Another contest is a Photography Contest that covers the moment during Bogex 2017 event using Instagram platform. Third, the Packaging Design Contest, the Bakpia Packaging Design Contest so that it can help the SMEs, especially the Bakpia UKM in Yogyakarta in marketing their products with a more attractive and contemporary look so that they can survive and continue to grow in future generations of the economy. There are also Creative Recreation Creative Competition (LCKR) for children SMK, and many other events.
Specific activities that must be present in every Bogasari Expo are Baking Class. For 3 days, Bogasari provides 3 semi hands-on training classes with a capacity per class of 12 people. Each day, each class provides 6 training recipes guided by expert bakers from Bogasari Baking Center (BBC). The total capacity of the entire class for 3 days is 648 people with the cost per prescription Rp 45 thousand.
In addition to training classes, for 3 days held baking demo how to make a cake that is cake-cookies current. This event will be interspersed with the appearance of a number of Food Blogger which will provide information about flour food trends in Yogyakarta. Baking demo is also very interesting is Pastalicious Demo that will be brought Chef Juna. Bogex 2017 will also present Chef Yuda Bustara.
Particularly for SMEs incorporated in Bogasari Mitra Card (BMC), Bogasari SME Award 2017 will be held in recognition of the success stories of BMC members for 3 categories: Silver, Gold and Platinum. There are 5 Nominator for each Membership Category namely Silver, Gold, and Platinum. Thus there are a total of 15 Nominator in Bogasari SME Award 2017 which comes from 15 Cities / District, including some from Yogyakarta namely UD Valmay, with the type of Instant Noodle business.
"The other cities / districts are Medan, Batam, Lampung, Payakumbuh, Bandung, Jakarta, Bekasi, Sukabumi, Pasuruan, Lumajang, Surakarta, Kediri, Jombang, and Jember. The more diverse the origin of the Nominator Bogasari SME Award, shows that the growth of SMEs Mitra Bogasari business is also increasingly widespread and spread to various regions, "said Ivo. Another appeal to BMC members that will also be held in Bogex 2017 is BMC Gift Reward with the grand prize of 5 Umroh Packages or spiritual tours worth. Each umroh package is valid for 2 people. (RAP)
3 Days Bogasari Expo 2017 In Yogya CityFor the first time, PT Indofood Tbk Bogasari Division held Bogasari Expo in Yogyakarta City. In addition to appreciating the growth of wheat-based food business in Yogyakarta Province, Bogasari also sees the potential and creativity of young people in YogyakartaPOSTED: 09 Dec '170
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